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Kind Words
Making sure that your website is written with the proper keywords that drive your business and speak to your clients is critical in order to achieve the best internet web rankings. Dawn worked with us to rework our content. She took the time to understand our industry, what information our clients were looking for and how we should relate to them. I highly recommend her. She’s a gem to work with.
— Jody Paul; Director of Marketing, CIBO Clinic, TorontoConnect with Me On:
Author Archives: Dawn
Dropbox: A web tool to simplify life
Dropbox will help you de-clutter your Inbox. Instead of emailing attachments to clients friends or family, why not use Dropbox to share documents, photos and other large files. Dropbox is great for storing your website backups. Another great feature of Dropbox is that when you invite friends to Dropbox, you’re rewarded with BONUS space – up to 8 Mgs. worth. Now that’s a life simplifier, don’t you think? Continue reading
Sweden’s Twitter Experiment
TweetBefore Christmas, I was alerted to a story in the Globe and Mail about Sweden’s decision to invite citizens to tweet from the national Twitter account on behalf of Sweden (link posted at the end of my article). The national … Continue reading
How to write magnetic web copy
TweetWhen it comes to the web and web copy, we don’t follow our mother’s advice – “Don’t judge a book by its cover.” That little ditty was a warning to avoid jumping to conclusions upon first meeting of anything or … Continue reading
Draw and keep your website audience with 4 time-tested tactics
TweetAccording to Wikipedia the number of Web users doubled between 2005-10 and was expected to surpass two billion in 2010. And as of today, there are at least 7.73 billion pages indexed by Google !Yahoo and Bing. These two stats … Continue reading
5 Tips from Top Bloggers at BlogWorld LA 2011
BlogWorld LA 2011 hosted some of the most influential bloggers and social media people in the digital sphere. It was hard to distill the absolute best sound bytes from so many great speakers. In fact I bought a virtual ticket so that I can listen again to blogging and social media advice. Continue reading
BlogWorld Expo Los Angeles November 3 – 5 2011
Tweet Have you heard of this event? It’s Blog World Expo and New Media Event. At BlogWorld Expo LA, I’m going to “learn how to create better content, grow my brand, my audience and revenue online from the world’s most … Continue reading
Developing Web Content through Play
Narrative Design Labs are creative labs where as a business person, you are challenged to look at your business (and yourself) in a new way. Today, we are actors in a new business environment. We need to find a new way to look at our work and how we express who we are and what we offer. This post (hopefully) will spark your creativity and give you a fresh outlook for work. Continue reading
Learning Google+ Socially
Google+ is the latest social media platform. I’ve spent some time alone learning but yesterday, I hung out face-to-face with two friends/colleagues and we learned more about Google+ in our two hours than I have as I’ve wheeled around on my own. Here’s some of what we learned together… Continue reading
Thoughts on Writing Naked
Writing naked is about getting to the point. Avoiding unnecessary words and phrases. Seth Godin says we don’t write naked because we are afraid. While I admit that I am afraid and so the text gets flowery, there are other reasons for flowery text. What do you think? Continue reading