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Kind Words
Choosing Dawn Comber as my web writer was great. She led me in the process, always patient, she listened and understood the messages I wanted to communicate to potential clients, and then with her expertise and skill, put it together in a way that is appropriate for the internet.
— Laura Elliot, TorontoConnect with Me On:
Category Archives: Web Copy
WordPress Toronto Evening @ The Sorrel Restaurant, Yorkville
TweetLast night, WordPress VIP hosted the Toronto WordPress community in downtown Toronto. (Thank you WordPress VIP!). We celebrated WordPress with one of its founders – Matt Mullenweg. Listening to Matt speak last night and then doing a little bit of reading … Continue reading
How to write magnetic web copy
TweetWhen it comes to the web and web copy, we don’t follow our mother’s advice – “Don’t judge a book by its cover.” That little ditty was a warning to avoid jumping to conclusions upon first meeting of anything or … Continue reading
Developing Web Content through Play
Narrative Design Labs are creative labs where as a business person, you are challenged to look at your business (and yourself) in a new way. Today, we are actors in a new business environment. We need to find a new way to look at our work and how we express who we are and what we offer. This post (hopefully) will spark your creativity and give you a fresh outlook for work. Continue reading
Thoughts on Writing Naked
Writing naked is about getting to the point. Avoiding unnecessary words and phrases. Seth Godin says we don’t write naked because we are afraid. While I admit that I am afraid and so the text gets flowery, there are other reasons for flowery text. What do you think? Continue reading
Whimsy and Words of Inspiration 5
June is here and it’s time to find a word of inspiration to guide your life and/or work for the month. Although this seems like a whimsical exercise, if you create intention around your word of choice and check in on yourself on a daily basis, I believe that you can be inspired to act according to the word that you choose. It’s about intentionality and being mindful. What word will you choose? Continue reading
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Five Ways to Kick Start Your Writing
Writing is a strenuous process. Writing requires thinking, planning, organizing and clarity. What tricks do you use to get your writing (aka blogging) done? Do you have rituals that help you to get your creative juices flowing or disciplines to keep yourself at it – no matter how you are feeling? Continue reading
A Test and it’s Fun? Since when …
A few weeks back I discovered this fun, short test from someone I follow on Twitter. If you are a word person (like I am) then you might just enjoy the challenge of identifying which marketing copy evoked the best results from readers. Continue reading
Words of Inspiration 4
TweetI’m continuing to encourage you all to pick a word for focus per month. I have been basing this little exercise on the 11 Words of Inspiration from a Box of Crayons video that I saw at the beginning of … Continue reading
11 Words of Inspiration for 2011 – Part 3
TweetI found February as a hard month in which to be inspired. My lackluster inspiration sort of leaked over into March too. But now, as we near April, inspiration comes a little more easily these days – it’s lighter longer; … Continue reading
The iPad 2 and iPad Peek
The Canadian release of the iPad 2 is set for March 25th, 2011 – first to Apple Stores in your area and then to distributors at 5 PM. People will be lining up – taking chairs, iPods, food and drink to wait it out. Are you planning on buying one? Even if you’re not, you can use this web tool to check out how your site will display on an iPad Continue reading